Great minds think alike. Like Chris L (
whose blog deserves more visitors!) I've also written about the Guardian article about the
Selfish Society in
the Mutual Marketing blog. I liked the author's term "social injuries" and I see a lot of marketing inflicting small but cumulatively large social injuries on the quality of society. It simply isn't good enough for organisations to say they are simply meeting a consumer need; we are all citizens and we must all take responsibility for the consequences of our actions.
posted by Johnnie M, 8:19 AM