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Beyond Branding is written by members of The Medinge Group

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June 07, 2005

On the starting line 

How do we think of our human brand? Probably we consider ourselves quite advanced. That kindness comes before hate; that tolerance comes before intolerance.
   We know where we want to head, but Earth is not utopia yet. Sometimes, we need the reminder of Patti Digh's post (with thanks to Beyond Branding co-author Johnnie Moore for telling his blog readers of the link) to show how far we have still to go. In fact, we're on the starting line.
   For all those who don't believe in alien civilizations, think again: there has got to be something out there better than we are.
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