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Beyond Branding is written by members of The Medinge Group

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November 19, 2005

The $100 laptop 

Further to my earlier post, and the death-of-distance theme from Chris Macrae at this blog, here is a link to the $100 from MIT. I should note that its inventors are American, and obviously put community ideals first. Given how quickly kids grasp technology, regardless of background, this may be a winner. And even if they don’t, it is a challenge to the industry to make programs that are genuinely easy to grasp. (For instance, I don’t want to spend 90 minutes calling Apple tech support about OS X, only to discover the technician could not tell me how to burn a CD when the regular icon is missing.)
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